Our mission is to empower every child in the world to become a Master of Emotional Intelligence (EQ)
Our mission is to empower every child in the world to become a
Master of EQ
Empower EQJOY's Mission
By becoming Masters of EQ, children develop their resilience, improve their social skills and grow their ability to thrive.
Through the power of play and self-reflection, the EQJOY Masters and EQJOY World games, along with the supporting learning tools, enable children to develop their emotional intelligence.
Below are three ways you can support our mission.
Bring EQ United to Your Community
EQ United is a new community-powered initiative launching in 2026 to strengthen children’s mental health through Emotional Intelligence — supported by family wellbeing and joy. Through high-impact EQNITE gatherings and local action, EQ United connects people and purpose across the U.S.
Click here to learn more and get involved
Give a Pack – Get a Pack
Donate EQJOY cards to children in need and for every pack you donate, we’ll gift you a pack.
Click here to visit the EQJOY Donation Shop.
Make a Donation
Your donation, however big or small, helps us give the gift of Emotional Ingtelligence to children in need.
Click here to donate now.
Why Our Mission Matters
- According to the World Health Organization one-in-seven, or 200 million adolescents worldwide experience a mental disorder
- Emotional Intelligence (EQ) is known to be one of the best ways of preventing mental health issues
- Emotional Intelligence makes children resilient, adaptable, empathic and confident to name but a few of the benefits.
- Equiped with these skills children are better able to cope through dark times, build healthy social connections, be successful and ultimately lead more fulfilling and joyful lives.
Introducing EQJOY
- EQJOY is a California-registered 501(c)(3) charity responding to the children’s mental health crisis by empowering every child in the world to a become a MASTER OF EQ.
- We do this through the power of play and self-reflection. Our two products, EQJOY Masters (for 6-to-10-year-olds) and EQJOY World (for 11+ year olds), empower children to understand and regulate their emotions.
- The card games are supported by Emotion Explorer Guides which take children on a journey to discover and master the power of emotions.
- We partner with an incredible group of charities to ensure that children in great need get the opportunity to develop their EQ skills
- In addition to providing our charity partners with packs of EQJOY games for free, we also provide them with EQJOY Workshop Guides and other supporting materials to ensure that the children they serve have the best opportunity to become Masters of EQ.
Be a Part of EQ United
If you’d like to collaborate, EQ United is the most direct way to bring EQJOY into local communities. We’re looking for local volunteers, nonprofit partners, wellbeing experts, community leaders, event partners, and sponsors in the cities we activate in 2026.
If this resonates, we’d love to explore what might be possible together.
Help Us Empower Children to become Masters of Emotion lntelligence
A Big THANK YOU to our sponsors and partners for making our Las Vegas fundraiser a huge success
EQJOY Donation Shop
Welcome to the EQJOY Shop. Here you can donate packs of EQJOY World and EQJOY Masters to children in need.
For every pack you donate , you will receive a pack for your own use or to gift to friends.
Pre-order now. We’ll start shipping in May. Please be aware that we currently only ship to US mainland addresses.
DONATE TO EQJOY TODAY
Donate Now
Donate today to help us on our mission to empower children to develop their emotional intelligence skills, build resilience and thrive.
Your donation enables us to provide packs of the EQJOY game, as well as EQ-skills-building workshops and programs to children in need.
Making an online donation is quick, easy, and secure. EQJOY is a non-profit 501(c)(3) organization and your donation may be tax-deductible.
Any amount you helps us empower even more more children to become Masters of Emotional Intelligence.
donation main form
The Power of EQJOY
The EQJOY Masters (for 6-10-year-olds) and EQJOY World (for 11-to-111-year olds) card games have been designed to empower both children and adults to become Masters of Emotional Intelligence.
Supported by Emotion Explorer and Workshop guides, EQJOY Masters and EQJOY World help people to better understand and regulate their emotions through the power of play.
The Challenge
One in seven, or approximately 200,000,000 adolescents (aged 10-19) worldwide experiences a mental disorder (World Health Organization)
One in five of U.S. children, or approximately 10,000,000 experience a mental health condition annually (CDC)
One-in-ten students in grades 9 through 12, almost 2,000,000 children, attempted suicide in 2021 (Healthy People 2030)
Our Solution
Teaching EQ skills builds resilience and empathy, equipping children with the ability to cope in difficult times and build healthy relationships
The EQJOY card game, Emotion Explorer Guide, as well as EQ Programs and Workshops all empower children to understand and regulate their emotions through the power of play
EQJOY enables children to build their confidence and leadership skills, empowering them to succeed in all areas of their life.
We set them on a path to a more joy-filled life, positively impacting their families and communities for generations to come.


